What’s the difference between a preheader and a preview text? Send my next email campaign with Sendinblue! > 1. Here’s all you need to know about email preview text so you can get the most out of it.□ It’s your last chance to impress your readers in their inbox before they scroll on, leaving your email campaign unopened. Relevant preview text increases email open rates.□Īs an email marketer, you don’t want to waste this vital space. That’s because for business communication it’s important to control this real estate in the inbox. In one-to-one email exchanges, it’s often the email’s opening: “Dear Katja, Thanks for your email…” Most email marketing software, however, let you choose what preview text to be displayed. It’s a teaser that gives more info about the email. The preview text is a short copy that displays below the subject line in many email clients, such as Gmail and Outlook. You’ll learn everything you need to boost your open rates with the preview text of your next email campaign. But you’ll discover more useful shortcuts if you tinker around with the application yourself. Read our Gmail review for more information on the platform.Here we’ll answer five frequently asked questions about the preview text. With the tips given above, you’ll see your productivity soar. Gmail is chock full of features, and one look at the settings will confirm that. To turn this feature on, head to the general section under settings and tick the nudges segment. The notification will pop up in your inbox, and you can use it or dismiss it. You’ll receive a nudge if you haven’t replied to a message for a few days. This feature reminds you to reply to emails that require a response. With the nudges feature, you’ll not have to worry too much about it. ![]() ![]() It’s quite common to get caught up with things and forget to respond to emails. The out-of-office response is not sent to emails that land in the spam folder, or emails addressed to mailing lists. If the same person emails you again after four days, they’ll receive the response once more. The response is generally sent to people the first time they email you. You have the option to end your out-of-office earlier too. The holiday begins at 12:00 AM on the start date and ends at 11:59 PM on the last date, if you’ve set one. With the responder turned on, emails to your account will receive the automated response you’ve written in the auto-reply box. You can use this to automatically notify people that you’re away from your account. The out-of-office responder is a handy tool if you’re not going to have access to your Gmail account for a set duration. If it enhances your productivity, you could keep the snippets turned off. To turn snippets off, head to the general section under settings and click “No snippets” under the snippets segment. These can be distracting and can prevent you from focusing on important tasks. The emails in your inbox show you the subject and a preview of the message, known as a snippet. You can access, save, and delete all your templates through this option. Select templates, and you’ll be able to save the message you’ve drafted as a template. After this, draft a message that you send out frequently and click the three dots on the bottom right, next to the delete icon. To enable templates, go to the advanced section under settings and click enable in the templates segment.
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